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PURCHASE, NY. — PepsiCo, Inc. is bringing its popular bubly brand to SodaStream machines. The company announced the launch of bubly drops for use in its line of sparkling water makers, marking the first co-branding partnership between PepsiCo and SodaStream in North America. “The kitchen appliance industry and, in particular, sparkling water makers are seeing incredible growth momentum all over the world and in the US,” said Bryan Welsh, general manager of SodaStream USA, during a virtual launch event on Jan. 12. “The sparkling water . . .
Company launching bubly drops for use in its line of sparkling water makers.
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SodaStream Announces The Launch Of bubly drops™, The First North America Partnership Since Joining PepsiCo